I have always been fascinated by the cyclical nature of fashion. I believe that is why I love to watch creators that specialize in vintage clothing ranging from the 1910s to the 2010s. Online it is easy to find videos of people showing their vintage 80’s and 90’s fashion, but it is hard to find people documenting the trends of the mid 2000s and early 2010s. That is why I love treasurextrove on TikTok. She makes content all about the American Apparel, indy sleaze, and tumblr era of fashion.
In her early days Morgan was a 2010s fashion blogger and even owned a vintage store. Her passion for fashion is evident in the massive collection of vintage clothes that she manages to store in just two tiny closets. Her tiktok is an amalgamation of styling videos, fashion history, and a recounting of her days as a fashion blogger in the early 2010s.
Morgan’s styling and clothing collection videos are her most popular and it’s easy to see why. Sitting at over 600,000 views Morgan’s most popular video showcases her vast collection of old Xhilaration tights. Ranging from mustard to teal leopard print Morgan tries on every pair to show the audience what they look like with an outfit. Another unique aspect of Morgan’s content is the fact that she still has lots of her items in original packaging including the original pricing. Included in every styling video is also a picture of her wearing the clothing item back in the 2010s. These pictures provide context to her styling choices and are a true snapshot of the fashion of the time.
On top of creating styling videos, Morgan also creates content on fashion history. In one of my favorite videos of hers she shows her collection of early Victorian Era slip dresses that she was gifted during her time as a vintage store owner. These dresses date back to the early 1910s and even as late as the 1890s and are extremely expensive today. Some on ebay are going for as much as $1,600 on resale sites, While the dresses are too delicate to wear anymore, by preserving the clothing items Morgan is preserving a small fraction of history.
Watching Morgan’s content is like taking a trip to the past. Whether that means learning more about Edwardian era vintage dresses or looking at past Target collections from 2010s treasurextrove has the ability to capture your attention with videos that are both entertaining and educational. I highly recommend that you check out her TikTok and take a little trip down memory lane.

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